In this exclusive interview with PrintIT Reseller, Matt Hill, Vice President, Sales, Tungsten Automation talks about the company’s broader portfolio, and how print fits into the bigger technology story. He discusses Tungsten’s go-to-market strategy and keen focus on security, whether customers are truly going cloudfirst or favouring hybrid models; and what sets the company apart when dealers ask why they should partner with Tungsten.
00:00 – Preview
00:13 – Intro
00:45 – Tungsten’s portfolio
02:13 – Tungsten’s software development
03:23 – Tungstens go to market strategy
06:51 – How customer’s needs are changing around print
08:44 – Cloud adoption
11:58 – Tungsten’s security offerings
14:14 – Data residency
15:09 – Why dealers should partner with Tungsten
16:15 – Print Agility
19:04 – Conclusion
19:34 – Closing










