Westcon-Comstor has signed a distribution agreement with 1Password to drive partner adoption of 1Password Extended Access Management (XAM).
The collaboration will see Westcon-Comstor deploy its value-added services spanning training, technical enablement and data to empower partners to scale end-user enterprise adoption of 1Password Extended Access Management, as the vendor doubles down on its channel strategy and emphasises partner- led growth.
Partners across EMEA can capitalise on the short sales cycles and quick route to revenue offered by 1Password Extended Access Management, while meeting surging enterprise demand for secure, scalable and simplified access management in increasingly complex distributed and AI-driven environments.
As part of the agreement, 1Password will leverage Intelligent Demand, Westcon- Comstor’s proprietary, insights-driven lead generation programme that utilises predictive analytics to drive growth, enhance customer lifetime value and identify new markets.
The distribution agreement with Westcon- Comstor comes at a time of rapid innovation and expansion for 1Password. The vendor recently added next-generation access security and new capabilities to its XAM platform. Last year, it launched a global partner programme and strengthened its EMEA presence with significant business growth, key customer wins and region-specific product capabilities. At the time, 1Password announced that over one-third of its B2B customers were based in EMEA.
