Brother UK has launched a new workplace safety labelling solution, giving partners a new opportunity to help customers create compliant safety signs and labels on demand.
The solution enables organisations to produce safety signage, hazardous chemical labels, pipe markers, rack labels and equipment identification on site, without relying on pre-printed stock or external suppliers.
Combining Brother’s thermal transfer printers, SafetyLabelPro software and a range of specialist vinyl consumables, available in a range of sizes, colours and layouts, the solution provides everything customers need to create durable, compliant safety labels on site. For partners, it brings hardware, software and specialist consumables together in a single offering, making it easier than ever to help customers improve workplace health and safety.
The solution is now being introduced to the UK market, following successful deployments in France and Spain. The rollout forms part of Brother’s wider strategy to expand its specialist labelling offering and support customers with industry-specific applications beyond traditional Auto ID environments.
SafetyLabelPro provides access to more than 4,500 editable templates, including internationally recognised safety pictograms and CLP/GHS warning statements. Combined with specialist media such as die-cut hazard labels, fluorescent and phosphorescent labels and warehouse rack labels, the solution offers the flexibility to support a wide range of workplace health and safety applications. Resellers can also access a trial version of SafetyLabelPro to demonstrate the software to customers, while no minimum order quantities on label supplies make it easier to support projects of all sizes.
Labels are designed for long-term use in industrial environments and are resistant to chemicals, abrasion and temperature fluctuations.
Greig Millar, Chief Revenue Officer at Brother UK, said: “This launch expands our specialist labelling offering and gives partners access to a flexible solution that supports a wide range of workplace health and safety applications. Whether a customer needs warehouse rack labels, pipe markers or safety signage, they have access to the templates, media and support needed to deliver the right solution.
“It’s another example of how we’re making it as straightforward as possible for partners to meet customer needs. By bringing together trusted Brother hardware, intuitive software and specialist consumables in a single offering, we’re helping partners strengthen customer relationships while opening up opportunities in a growing specialist labelling market.”
The Brother safety signage and labelling solution will be available to resellers through Bluestar distribution. Any resellers interested in offering this solution should contact Bluestar or their Brother account manager. Resellers can also access a campaign toolkit through BrotherZone, helping drive awareness and demand from end users.
Find out more here: Safety Labelling – Product Launch Toolkit | Brother UK Partner Portal
Over 100 years of innovation have gone into making Brother the global business solutions provider that it is today.
Founded in Japan in 1908, and now operating in 44 countries around the world, Brother has continually adapted to thrive in an ever-changing marketplace.
From managed print services through to printers and scanners, Brother’s products and services are designed to increase efficiency, boost productivity and encourage collaboration in the workplace.
